Shades of Sunset: The Story Behind NCLA’s New L.A.-Inspired Nail Colors


Time to cover up, nudes. This fall, LA-based nail innovator NCLA has launched a wickedly edgy collection of colors perfect for creating spots, stripes, and squiggles. Called North of Sunset, the collection features four new shades inspired by the Hollywood Hills, including Dead-End Gorgeous (a high shine iridescent punk purple) and Laurel Canyon Lolita (a chip-resistant muted magenta). Both will make excellent complements to fall’s strong, deeply-hued peeptoe pumps or chunky-heeled ankle booties.

“Life north of Sunset is like nowhere else in the world,” says NCLA founder Elin Dannersted of her latest muse. “When thinking of a color palette for Fall 2013, I was inspired to create a collection depicting this insatiable appetite for big, bold, and beautiful things…and nails are no exception, especially this season. We all want shine and electricity!”

Here’s another product plus: All lacquers are never tested on animals and are 100% ‘5 free’, which means they are devoid of chemically offensive toxins and allergens such as dbp, toluene, formaldehyde, formaldehyde resin, and camphor.

The NCLA North of Sunset Collection lacquers are available at Kitson, Fred Segal, and | $16 each.

A native Angeleno, Navdeep Mundi is a Leo, hates cilantro, and has studied beauty products for more than 18 years. She spends her days as a digital media branding specialist and her nights sniffing out slightly quirky yet impeccably pretty things with her German Shepherd, Le Tigre.