“I always tell women to never mask the face, but rather to target the specific areas that require coverage. This will allow the skin to come through and look the most natural,” says Laura Mercier. Every season we’re privy to a new twist upon the classic ‘natural’ beauty look, but for this summer, I’m finding a host of new products that actually make it seem like you’re wearing nothing. The idea is to find products that help you to conceal problem spots and enhance features instead of completely transforming your look with ‘it’ colors of the moment. It’s about doing as little as possible while aiming for a modern finish.
First off, keep coverage light on skin and opt for a tinted moisturizer. They’re not really foundations at all. Eve Lom Radiance Perfected Tinted Moisturizer SPF 15 is like an Instagram filter on your face. The formula isn’t too shiny or heavy and it doesn’t melt–even when the temperatures rise over 90°F. The finish is even with a decent, faultless coverage and moderate SPF protection. Darker skin tones may need to find an alternative since the color range here is a bit limited. If you’ve got a few imperfections to blot out, this twist up concealer has a fantastic seamless finish and eliminates shadow by reflecting light under the eye area.
For the eyes, a single fell swoop of color is all you need. Dense and highly pigmented, Dolce & Gabbana Perfect Mono comes in both shimmery and matte options. The Nude version blends incredibly well with the other deeper tones. While the contour craze is driving bronzer sales, a natural rosier flush of color is a pleasant departure from the overdone, sometimes flattened look.
Aerin Multi-Color For Lips and Cheeks will give you a gentle sheen and make skin look more radiant and healthy with an outdoor-sy feel. Of course, any multifunction product means that you can finger sweep the same shade on the eyes and lips for a monochromatic look.
Laura Mercier’s Global Makeup Artist Jerry Johnson says he loves “finishing off every summertime look with a quick sweep of mascara.” I tend to skip this and instead add more interest with a part balm/part lipstick like Laura’s Lip Parfait Creamy Colourbalm. Johnson says that the emollient formula gives you true color pay off with every swipe and lasts in L.A.’s summer heat–and I agree. The balm is highly saturated, but you could smudge it on for a lighter impact. When you’re not emphasizing the eyes, you can push the envelope on the lips with a more daring shade. I picked the neutral rosebud brown Cinn-ful to keep it low key. Not daring, I know–but wait ‘til fall rolls around.