Buyer’s Choice: The Perfect Jacket for Fall in L.A.

Scoop NYC exec Heidi Hoelzer reveals her favorite item at the store’s new Beverly Hills location

Tomorrow night Scoop NYC will celebrate the opening of the retailer’s newest L.A. location, a large space on Beverly Drive in Beverly Hills. To mark the occasion (and get a start on seasonal shopping—hey, its got to cool down eventually) we asked Heidi Hoelzer, VP and general merchandise manager of women’s for Scoop NYC, to select the item that tops her must-have list for local shoppers. Her pick? IRO’s Long Sleeve Derby Tweed Jacket with leather detailing. It retails for $935. “I’m loving this new shape,” Hoelzer explains. “It’s a most welcome update to all the cropped, shrunken jackets that are filling up my closet!  This jacket works for everyone. It’s a little longer cut and on trend in black and white, but it offers just the right amount of edge with the leather lapel. It’s perfect for those chilly L.A. nights.”


The jacket is available at Scoop NYC, 265 North Beverly Drive, Beverly Hills