Beauty Counter Intelligence: Sniffing out Fan Di Fendi

A scent that’s sweet but not cloying
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Though cherry blossoms usually bloom in March, it’s not unusual to see clouds of pink quietly pop up in the midst of Japan’s fall foliage. Inspired by the delicate but finicky flower, Fendi’s Fan di Fendi Blossom ($71) feels right for the lady who shuns that cherry-pie flavored, princess-y scent from her 20s and desires a more mature scent that is graceful and sophisticated for her 30s. This light and fruity product has a playful edge to it; the freshness from Nashi pear, raspberry, and Sakura blossoms are softened with pink pepper, all of which settle comfortably into a powdery base underscored by vanilla and white musk. Leaving a soft trail of sweetness that comes across as romantic more than sexual, the result is airy and instantly memorable.


A native Angeleno, Nav is a Leo, hates cilantro, and has been testing beauty products for print and digital magazines for nearly a decade. She spends her days working in media and strategy and her nights sniffing out slightly quirky yet impeccably pretty things along with her German Shepherd, Le Tigre.

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