See Another Side of Sir Patrick Stewart in Strongbow Hard Apple Ciders Commercial

Actually, you won’t see him for much of this amusing spot
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Strongbow Hard Apple Ciders want you to know that their award-winning beverages sell themselves.

Which is why Strongbow, which has just unveiled the Strongbow Red Berries and Strongbow Ginger flavors as part of a variety-pack launch, hired actor Sir Patrick Stewart for a self-deprecating part in their new TV commercial, released today. This is no doubt the only time that somebody has commissioned the services of Captain Picard and Professor X to hide his … well, the commercial is just 15 seconds long, so you can see for yourself.