Golden Road’s Meg Gill stars in a video announcement of the deal with Anheuser-Busch CEO Andy Goeler (hilariously, our first glimpse of Gill comes just as she’s taking a big ‘ole swig off a can Heal the Bay IPA). She says that while Golden Road wasn’t necessarily up for sale, the deal just seemed like a good fit for the brewery. “This was just an opportunity that we couldn’t pass up.”
While craft purists may weep, the deal makes a certain amount of sense. Golden Road already produces more barrels of beer than any other craft brewery in Los Angeles County (45,000 barrels). You can find cans of Point the Way IPA and Get Up Offa That Brown in more than 4,000 retail locations. Three additional locations (a brewery in Anaheim, a pub at LAX, and a bar at Grand Central Market) will open by the end of next year. Golden Road, in a lot of ways, has outgrown the L.A. craft scene.
Meanwhile, big beer is engaging in something of a craft buying bonanza as of late. Earlier this month, Heineken (the world’s third largest beer company) bought Lagunitas Brewing Company, and MillerCoors picked up Saint Archer just days later.
Anheuser-Busch bought Chicago’s Goose Island Beer Company in 2011 and Seattle’s Elysian Brewing Company earlier this year.