Concern Foundation’s 43rd Annual Block Party: Kingdom of Concern


On Saturday July 8, Concern Foundation for cancer research successfully produced its 43rd Annual Block Party, Kingdom of Concern, on the back lot of Paramount Pictures Studios in Hollywood. The evening of revelry, feasting, and dance drew nearly 4,000 guests and raised $1.7 million for cancer research.

The backlot was filled with 70 food and beverage vendors, including 1212, Button Mash, Lawry’s The Prime Rib, Morton’s Beverly Hills, STK Los Angeles, Trejo’s Tacos, Tito’s Handmade Vodka, and more. Entertainment included performances on multiple stages and live music by The Merry Wives of Windsor, Sportive Tricks, and the Tom Nolan Band. Attendees also enjoyed casino-style games,  renaissance characters, and a live and silent auction.

This year, the Spirit of Concern Humanitarians awards were presented to Eden Alpert, Kelly Stone and Bruce Singer. Eden Alpert is a community activist who has worked with several prominent non-profit organizations in the LA area. Kelly Stone and Bruce Singer have been committed to Planet Hope whose programs provide summer camps, food and warmth resources, medical and dental care and more to terminally ill and homeless children.

The Best of LA® on Los Angeles magazine’s street presented the INFINITI Lounge that featured live cooking demonstrations by celebrity chef and restaurateur Scott Conant of West Hollywood’s The Ponte. Guests also enjoyed an EQUINOX Recharge Lounge, a photo booth sponsored by Pacific Standard Time: LA/ LA, and tastings from The Macallan, Duvel, and Peerless Coffee & Tea. With the support of sponsors, Los Angeles magazine donated $25,000 to Concern Foundation.

Participating Vendors


D’City Sound

Guild of St. Helena’s

Master of Ceremonies: Frank Mottek from KNX1070

The Merry Wives of Windsor

Sportive Tricks

The Tom Nolan Band



3D Cheeze photos

Beauty Bus Foundation

Brian Kramer digital photo studio sponsored by Hanasab and Fraser Insurance

California Healing Arts College

Colleen O’Hara’s Beauty Academy

Elegance International School of Professional Makeup



Island Ink airbrush tattoos

Pacific Standard Time: LA/LA



1212 Santa Monica

Bar Hayama

Button Mash


California Sushi Academy

Casablanca Restaurant & Catering Service

Cornucopia Caterers presents Chef Dennis Timashpolsky

Dulan’s on Crenshaw Soul Food

El Floridita Cuban Supper Club

Factor’s Famous Deli

Farm Fresh To You

The Flats

Fogo de Chao

Giacomino Drago Group of Restaurants

The Grill on the Alley

Herb Alpert’s Vibrato Grill & Jazz

The Hideout

The Independence

Kabuki Japanese Restaurant

Laurel Point Restaurant

Lawry’s The Prime Rib

Maria’s Italian Kitchen

Miracle Noodle

Morton’s Beverly Hills

Ocean Prime Beverly Hills

Pink’s Hot Dogs


Porta Via Beverly Hills

Prufrock Pizzeria

Samba Brazilian Steakhouse

Savore Cuisine


Someone’s in the Kitchen

STK Los Angeles


Trejo’s Tacos

Upper Crust Pizzeria

The Urban Oven



Asahi Beer U.S.A.

buzzbox premium cocktails

Coca Cola Products

Copa d’Oro

Don Q


Fireman’s Brew

The Love Song Bar

The Macallan

Mama’s Boy Infusions

Pasquini Espresso Co.

Peerless Coffee & Tea

Reed’s Ginger Brews


Tito’s Handmade Vodka

Viticoltori Ca’ Di Frara Oltrepo Pavese

Weaver’s Coffee & Tea



Bertha Mae’s Brownies Co.

BUZZBAR Alcohol Infused Frozen Treats for adults

Choctál Single-Origin Ice Cream

Dandy Don’s Home Made Ice Cream

DeLuscious Cookies & Milk

The Fry Girl

The Gluten Free Goddess Bakery

Jennifer Pennifer Bakes

Just Jan’s

La Provence Patisserie & Café

Mychal’s Howl at the Moon Café

Rita’s Italian Ice of Santa Clarita Valley

Somebody’s Mother’s Chocolate Sauce

SuperCool Creamery



Photo credit: Jeff Drongowski and Michael Bezjian