Super Bowl Parties: The Essential L.A. Guide

The parties and events celebrating the big game in Los Angeles

The Super Bowl is making its return to Los Angeles after a 29-year hiatus, and the city is now prepared to once again roll out the red carpet for celebrities, athletes, and guests alike, to celebrate the big game.

Despite a lackluster turnout last year in Tampa, Florida due to the ongoing global COVID-19 pandemic, many of the big sponsors and organizations who typically throw their annual parties in the days leading up to the Super Bowl, are doubling down on this year’s festivities. While each party differs in their safety protocols, the majority of events will require guests to provide either proof of vaccination or a negative COVID-19 test, or in some cases, both.

Los Angeles has the busy week covered, and for those interested, here is the city’s game plan.

NFL Super Bowl Experience Presented By Lowe’s

NFL’s interactive football theme park will return to Los Angeles for Super Bowl LVI from Saturday, February 5 – Sunday, February 6, and from Thursday, February 10 – Saturday, February 12 at the Los Angeles Convention Center.

To celebrate the history of the NFL at the culmination of its biggest season ever, the Super Bowl Experience will offer fans the opportunity to collect autographs from current NFL players and Legends, participate in games, youth football clinics, and shop merchandise from NFL Shop presented by Visa.

The Super Bowl Experience will also feature photos with the Vince Lombardi Trophy, a 40-yard dash against NFL players on LED screens, and a Super Bowl rings display showcasing all 55 Super Bowl rings.

For more information and a complete schedule of events for the Super Bowl Experience Presented by Lowe’s text “SBX” to 635635 and download the NFL OnePass app.

Bud Light Super Bowl Music Fest

Celebrating its third year, the three-night festival gives football fans and the entire city of Los Angeles an opportunity to connect with the music they love from Thursday, February 10th through Saturday, February 12th at the Arena in downtown LA.

Thursday night kicks off with performances from both Halsey and Machine Gun Kelly as headliners for the night. On Friday night, the Bud Light Super Bowl Music Fest will feature Blake Shelton and Gwen Stefani with Mickey Guyton. Saturday’s Super Bowl Eve concert lineup will bring Green Day and Miley Cyrus to the stage.

On-Location is the official hospitality partner of the NFL. For more details on tickets and packages to the Super Bowl visit here.

Merging Vets and Players Kickoff Event

On Feb. 9, Merging Vets and Players (MVP) and the Beach Agency Group host one of the first events of the week with their Big Game kick-off party at Academy LA in Hollywood. The event will raise funds to empower combat veterans and former professional athletes by connecting them with people to assist them with the transition out of their careers and promote personal  development.

The party will feature a silent auction, premium bar, food served in the F45 RedZone, a performance from Goldfish, and a special DJ set from Irie. Partners and sponsors include GAMMAREY, D’usse, F45, Monster Reign, Tikva, Onora Whiskey, IV Reset, Jambys, Portal, The Legends Group and Miller Coors. Tickets are available here.

NFL Honors

The 11th Annual NFL Honors – the primetime awards special that recognize the NFL’s best players, performances, and plays from the 2021 season – will air live Thursday, February 10 at 9:00 PM ET on ABC from YouTube Theater at the SoFi Entertainment District in Los Angeles. In addition to airing on ABC, the two-hour award show will be simulcast on ESPN+ and NFL Network.

The NFL Honors debuted in 2012 and features the announcement of such awards as The Associated Press’ annual accolades, the prestigious Walter Payton NFL Man of the Year Presented by Nationwide, and the newest Pro Football Hall of Fame class the week leading up to the Super Bowl.

The Chairman’s Party Presented by DIRECTV

The Chairman’s Party will be the most exclusive event of Super Bowl weekend, with a star-studded invitation list that includes current sports icons, Hollywood celebrities, Pro Football Hall of Famers, and NFL team owners. Guests will enter SoFi Stadium via the DIRECTV “Blue Carpet” and receive an early look at the site of Super Bowl LVI. Once inside guests will enjoy creative food and drink offerings and photo opportunities near the SoFi Stadium field.

The invitation-only celebration on Thursday, February 10 will include a special performance by eight-time Grammy winner Usher on the BET Network Stage.

Hall of Fame Party- Big Game Weekend Edition 

Capture Studios presents Meek Mill, Diplo and Gunna to perform at the Hall of Fame Party – Big Game Weekend Edition combining Los Angeles staple venues Sunset Room and La Mesa into one epic experience on Saturday, Feb. 12. Just hours before the Rams take on the Bengals during the Big Game at SoFi Stadium, Headliner and Hip Hop Superstar Meek Mill, world famous DJ & Grammy award winner Diplo, and current chart topping Hip-Hop artist Gunna will electrify the audience with amazing performances from multiple stages!  Zen Freeman will also DJ the event, and emerging rap artist Vince Ash will showcase his talents!

Shaq’s Fun House

Shaquille O’neal also known by his stage name DJ Diesel performs onstage during Shaq’s Fun House at Mana Wynwood Convention Center on January 31, 2020 in Miami, Florida. (Photo by Jason Koerner/Getty Images)

A true man of the people, Shaq is opening up his Shaq’s Fun House presented by FTX to more than celebs and athletes, he’s created a fun and over-the-top event that’s also open to the public. Tickets start at $249 and include a concert by Lil Wayne, Zedd, Diplo, and DJ Diesel himself; the Fun House carnival – all games, food, and entertainment included; food from some of LA’s most iconic restaurants including Roscoe’s, Pink’s, KaziNori & more; and six hours of an open bar.

Ultra-VIP Packages are available for those that really want to ball out. Shaq’s Fun House has partnered with Wynn for VIP hospitality ranging from table service to a $1M package. The Million Dollar package includes a private jet to and from the event for 12 people, a fleet of Rolls Royce Phantoms, a private table on stage with Shaq, the opportunity to partake in Shaq’s DJ set during the event, unlimited bottle service, and more.

MaximBet Music at the Market powered by DIRECTV

MaximBet Music at the Market powered by DIRECTV will deliver Grammy award-winning duo The Chainsmokers and a performance by Lil Baby.

Taste of the NFL

On Super Bowl LVI weekend, Taste of the NFL will bring together top NFL players, 10 celebrity chefs, 2 events, 1 great cause, and 2,500 football and foodie fans for an annual purpose-driven culinary experience to raise awareness and funds to tackle hunger and food insecurity.

This year’s event, at the Petersen Automotive Museum in Los Angeles on Saturday, Feb 12, will benefit GENYOUth, a national non-profit whose End Student Hunger Fund has raised millions to help schools deliver and distribute meals to at-risk students, but still has thousands of outstanding requests to fulfill from schools in need. Event proceeds will directly benefit Los Angeles schools and high needs school districts in 31 other NFL club markets across the country, providing meals to hundreds of thousands of students, particularly the 1 in 6 who suffer from food insecurity.

Celebrity chefs including Carla Hall, Andrew Zimmern, Tim Love, Mark Boucher, and LA-based pastry chef Lasheeda Perry will join top NFL stars and a host of entertainment and sports celebrities to create a high energy culinary joy ride with incredible food and spirits, museum tours (including the James Bond car collection!), and other surprise moments including an Equality Lounge featuring an incredible line up of special guests. In addition to the live event, a virtual Taste of the NFL @ Home will be streamed on Super Bowl Sunday featuring chef recipe demo’s and an exclusive Chalk Talk hosted by James ‘JB’ Brown with legendary sports stars, will bring football, food, and an amazing conversation right to fans’ homes. Taste of the NFL promises to be one of the most anticipated culinary events of the New Year.

Steinberg Super Bowl Party

For 34 years, sports agent Leigh Steinberg has brought together leaders in athletics, business, politics, tech, entertainment, and the non-profit world for his annual Super Bowl celebration. This year, the 25th anniversary of the film ‘Jerry Maguire,’ the Super Bowl is being held right in Leigh’s backyard and with over 2000 guests expected, the gathering held at the Sony Pictures Entertainment Studio lot is sure to be one for the ages.

Sports Illustrated Party

Sports Illustrated The Party will bring together some of the top names in entertainment and sports at a premiere outdoor destination in Los Angeles. Guests can expect a night of unforgettable musical performances by Kygo, Jack Harlow, Frank Walker, David Solomon and DJ Irie.

ABG Entertainment and Talent Resources Sports will host Sports Illustrated The Party which kicks off at 9:00 PM PT on Saturday, February 12, 2022, at Century Park in Los Angeles, California. To purchase tickets and tables, visit SITHEPARTY.COM, powered by SI Tix.

Rolling Stone Party

Rolling Stone announced the return of its annual Super Bowl event, ‘Rolling Stone Live,’ in partnership with Coinbase. For over a decade, Rolling Stone has been a fixture during Super Bowl week, creating a live media experience that intersects the worlds of sports, music, and entertainment with A-list performances by some of the biggest acts in music. The Kid LAROI will headline this year’s one-of-a-kind event on Saturday, February 12th at Academy LA with additional performances by Iann Dior, Tinashe, and Kaskade.

Vivid Seats will sponsor the event and for the first time, the exclusive celebration will be live-streamed on Twitch presented by DoorDash. In the coming weeks, Vivid Seats will be surprising lucky members of its industry-leading loyalty program, Vivid Seats Rewards, with in-person access to this exclusive event, as a VIP perk. A luxury fashion brand, MCM Worldwide, will also return as a sponsor with branded activations including a show-stopping DJ set by music icon and Grammy-winning artist, Lil Jon.

DIRECTV Presents Maxim Electric Nights

DIRECTV Presents Maxim Electric Nights will deliver Grammy award-winning producer, Tiësto, hosted by Curtis “50 Cent” Jackson with additional performances by Loud Luxury and DJ Vice.

TailGate on Sunday Hosted by Lil Wayne

Hosted by Lil Wayne, TailGate Big Game Sunday will bring an elevated, luxurious tailgating experience to Hollywood on Feb. 13. Deejays and performers throughout the day include the headliner, Diplo, and Kito, Guillaume Viau, Hunner, and Shanghai Metro Temple. The tailgate will take place at Sunset Room in Hollywood from 11 a.m. to 2 a.m. The party will feature a sponsored premium open bar by E&J Gallo Winery, Bud Light, Bud Light Seltzer and Rosaluna with food by In-N-Out and Bart’s Cart. Tickets and more info here.

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