Definitively proving that we live in a cruel world, Disneyland just upped their ticket prices. As of yesterday, tickets for each tier of the park’s newish seasonal pricing system are as follows:
• $97 for value days (up from $95)
• $110 for regular days (up from $105)
• $124 for peak days (up from $119)
Pricing for certain annual passes was also adjusted:
• $339 for Southern California Select Passport (up from $329)
• $469 for the Southern California Passport (up from $459)
• $619 for the Deluxe Pass (up from $599)
Granted, most of these increases are incremental, but I think we can all see what’s going on here. This has to be a classic boiling-frog-type-situation where they’re easing us into the inevitable price hikes that will coincide with the unveiling of Star Wars Land (for which we now have a opening date). According to a statement, the increases are simply a case of supply and demand.
“Our pricing provides guests a range of options that allow us to better manage demand,” a Disney spokesperson told the Associated press.
Please just take us back olden days, when going to Disneyland cost $3.50 and Tomorrowland was actually a vision of the future.
Thomas Harlander is a staff writer at Los Angeles magazine. You can follow him on Twitter and Instagram. He recently wrote: Disneyland Just Opened an Ultra-Exclusive Dining Space Called 21 Royal