Craig Krull first visited Disneyland in 1961, long before he represented famous photographers at his Santa Monica art gallery. He was influenced by the attention to detail and high level of design at the park and spent years collecting more than a thousand vintage souvenirs ranging from an authentic spike from the Disneyland railroad to an unused popcorn box. His collection is being auctioned on Friday by Profiles in History (you can bid online).
In the years before every storefront was stuffed with character merchandise, the contents of each shop were selected to enhance the theme of the land they were located in. Vendors like Pendleton sold blankets in Frontierland, and Upjohn Pharmacy gave out vitamins on Main Street, U.S.A. The park also created some special items to further the storyline and reflect the unique attractions.
Merchandise vendors also had a habit of going off-model and creating bizarre interpretations of familiar characters residing somewhere in the uncanny valley. Bidding starts at $100, or about three dollars more than the current admission.