Music Video Monday: Frank Ocean - "Lost" - The Culture Files Blog - Los Angeles magazine
 
 

Music Video Monday: Frank Ocean - "Lost"

Despite the song's chorus and title, the video knows exactly where it's going

Soul/pop/R&B star Frank Ocean recently posted on his Tumblr a video for "Lost," a mellow love song that somehow manages to be both sad and super catchy.

The clip is a sun-soaked, split-screen video journey that follows Ocean on his tour for Channel Orange, the chart-topping 2012 album that earned him heaps of acclaim. Miami, Amsterdam, Tokyo, Spain, Los Angeles, India -- they're all referenced in the lyrics and possibly the images. It's hard to know where all of the images were shot, but they all underscore a bittersweet sense of alienation. Despite the song's chorus and title, the video knows exactly where it's going.

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