Kickstarting AIDS Awareness for the Younger Set - The Culture Files Blog - Los Angeles magazine

Kickstarting AIDS Awareness for the Younger Set

Lady Gaga, crowdfunding — this movie's got everything

Photograph courtesy of Wikimedia Commons

Assuming she comes through to the other side of her current health woes, Lady Gaga could be starring in her first feature-length film. Intrigued? A group of writers, including Australian filmmaker Amy Tan, is banking on your interest — or rather, a pool of anonymous donors is.

The producers behind Ruby, Gaga's potential big-screen debut, launched a Kickstarter campaign this week to gather support for their flick, which follows a musical prodigy on her rise to fame and simultaneous descent into a world of drugs and HIV/AIDS.

Tan says their goal is to bring HIV awareness to a new generation. "In a culture overrun with headlines that threaten to break our spirit and hope," she says in a press release circulating, "Ruby provides an answer to the urgent requirement for new role models."

Whether Gaga is the ideal role model here — remember when she admitted to cocaine use and told Q magazine drugs "inspired" her? — remains to be seen. According to a spokeswoman for the film, the pop star is still "in talks" to play the lead.

But if HIV/AIDS awareness is your cause, check out the movie's crowdfunding campaign here.

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