Street Art or Advertising? Los Angeles Graffiti Gets a Second Look - CityThink - Los Angeles magazine
 
 

Street Art or Advertising? Los Angeles Graffiti Gets a Second Look

Mural on Sunset Boulevard inspired by the new video game, "Sunset Overdrive"
Photograph courtesy of SA Studios, Artists: Tristan Eaton, Alex Fuentes and Eyeone

New street art has bloomed on the side of Meltdown Comics. On an exterior wall, a boy drinks orange soda, a robot looming in the background, while an icy, tentacled monster watches over Sunset Boulevard with his many eyes. Above, scrawled in white, are the words “SUNSET OVERDRIVE.”

It could be a street artist’s calling card, but those who kept up with news from the E3 Convention last week know that “Sunset Overdrive” is actually a video game made exclusively for the Xbox One. SA Studios teamed up with Insomniac Games and Xbox to create the mural, which was painted in under a night.

Now that we know the mural is an advertisement disguised as street art, we decided it was time to rethink the sales potential of some other local public works:

 


Photographs Courtesy of: 1, Christina Wolfgram; 2, Flickr/Timoth Tolle; 3, Flickr/Loungetown; 4, Flickr/nan palmero; 5, Flickr/Lord Jim; 6, Flickr/Lord Jim; 7, Flickr/Ak-89

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  1. Writers Bench posted on 06/20/2013 01:57 AM
    At least it's a decent bit of work and the artists are (hopefully) getting paid. Usually ad agencies just hash together cheap imitations.

    Xbox doing it right.
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