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Author Eric Mercado

  • Eric Mercado

    Research Editor

    Mercado has been research editor at Los Angeles since 1995, where he oversees the research department and manages the editorial interns. His primary job, however, is making sure no mistakes creep into the magazine. Mercado, a former reporter at Eastern Group Publications in East L.A., served as associate research editor at LA Weekly before coming to Los Angeles.

 

Trunk Show

Showman Jay Fiondella knew how to attract publicity. In 1959, he opened Chez Jay—an homage to the restaurant that Frank Sinatra’s character runs in Pal Joey—with the help of showgirls and a hungry pachyderm Read more...

War Driven

Where San Gabriel native General George S. Patton received a hero’s welcome after World War II, then and now Read more...

Checked Mate

Hell hath no fury like a woman scorned. Why this image of 20-year-old novelist Eve Babitz is considered one of the most significant images of California modern art Read more...

Barbarians at The Gate

Where Andy Warhol re-created the "Sunset Boulevard" scene in which Norma Desmond passes through Paramount Studios’ iconic Bronson Gate, then and now Read more...

Reel Farmers: Where Film in L.A. Was Born

This is where film in L.A. was born Read more...

Rare Species

From its inception in 1973, Rhino Records in Westwood carried one of the city’s finest selections of out-of-print albums and imports Read more...

Pump You Up

Once the WPA installed exercise equipment south of the Santa Monica Pier in the 1930s, fitness buffs started flocking to the new Muscle Beach Read more...

The Kids Are All Right

While one group of young citizens across the country was fighting for civil rights during the 1960s, local teens were dealing with another urban struggle: curfews Read more...

Jurassic Park

Marveling at the wonders of the Natural History Museum, in 1928 and now Read more...

Makeup Session

Cosmetics magnate Max Factor, who popularized the term “makeup,” settled on this location near Hollywood and Highland for his headquarters. Read more...

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